An offer people want
We design an offer that suits your business, from a new-customer welcome offer or seasonal promotion to a midweek deal that fills quiet slots.
AI-powered marketing for local businesses
Custom offers and email campaigns, built with AI and checked by a person, that bring new customers to salons, restaurants, studios, venues and more.
No contracts. No jargon. Just more customers.
Salons · Restaurants · Experience venues · Studios · and many more
New to Willow? Book any nails, lash or brow treatment before the end of the month and save 20%. Weekday and evening slots available.
WELCOME20
Who we help
We work with businesses that rely on a steady flow of new customers. These are just examples: if new customers matter to your business, we can help.
Salons, nail bars, lash and brow studios, barbers.
Restaurants, cafés, afternoon tea venues, bars.
Hotels, B&Bs, glamping and short stays.
Escape rooms, axe throwing, mini golf, bowling, go-karting.
Family and portrait shoots.
Gyms, PT, yoga, pilates and dance studios.
Pottery, art, cooking and floristry classes, tutors and music teachers.
Lesson bundles and first-lesson offers.
Dog groomers, walkers and pet care.
Garden centres, florists, boutiques and independents.
Tattoo artists and piercing studios.
Aesthetics clinics, physios, chiropractors, cosmetic dentistry.
The problem
Your existing customers trust you. The hard part is reaching new ones. You need marketing that brings in enquiries, without the big agency bill.
Big marketing agencies charge thousands before you see a single new customer.
January, midweek, off-season: every empty slot or table is income you won't get back.
A tired website on its own won't bring in new enquiries.
What we do
We create the offer, write the email and get it in front of the right people.
We design an offer that suits your business, from a new-customer welcome offer or seasonal promotion to a midweek deal that fills quiet slots.
AI-assisted copy and design, checked by a person, sent to the right people at the right time.
Every campaign is built to bring in enquiries you can turn into long-term customers.
How it works
A clear process, with you in control at every stage.
A telephone consultation about your customers, your busy and quiet periods, and what a new customer is worth to you.
Our AI tools draft the offer, subject lines, copy and design. We then review and polish every word so it sounds like you.
Nothing goes out without your sign-off. Once you're happy, your campaign goes live and the enquiries start coming in.
Why AI
We use AI to do in hours what used to take an agency weeks. That means lower costs for you and campaigns that launch faster, without cutting corners.
Less manual work means agency-quality campaigns at a small-business price.
From first phone call to inbox in days, not weeks.
AI helps pick the subject lines, timings and offers most likely to get a response.
Every campaign is reviewed before it goes out, so it always sounds like you.
AI is the engine. VU Group is the driver.
Contact
Tell us a little about your business and we'll get back to you shortly with ideas and a price.